CONVERGED
What does a converged data platform look like?The Idea
A unified data platform that acts like a super-sleuth—gathering scattered data and transforming it into clear, actionable insights. Think Sherlock Holmes for enterprise data, enabling instant visibility and smarter decisions.
My Role
As the brand architect for MapR, I developed a visual language that brought this concept to life. I translated the converged data story into a cohesive style used across everything—from brochures to billboards—firmly positioning MapR as the hero in a chaotic data landscape.
The Outcome
A memorable visual identity that simplified an otherwise complex message—and clearly communicated the power of convergence.